A company's strengths are important because:
A. they pave the way for establishing a low-cost advantage over rivals.
B. they represent the quality of its competitive assets that enhance its competitiveness in the marketplace.
C. they provide extra muscle in helping lengthen the company's value chain.
D. they give it competitive protection against the industry's driving forces.
E. they provide extra organizational muscle in turning a core competence into a key success factor.
Answer: they represent the quality of its competitive assets that enhance its competitiveness in the marketplace.