A competitive action can be one of two types, either _____ or _____.
a. aggressive; defensive
b. quality-based; cost-based
c. strategic; tactical
d. market-based; resource-based
Answer: strategic; tactical
Management Chapter | Multiple Choice | Questions and Answers | Test Bank
a. aggressive; defensive
b. quality-based; cost-based
c. strategic; tactical
d. market-based; resource-based
Answer: strategic; tactical