In the airline industry, frequent-flyer programs, ticket kiosks, and e-ticketing are all examples of capabilities that are _____ but no longer _____

In the airline industry, frequent-flyer programs, ticket kiosks, and e-ticketing are all examples of capabilities that are _____ but no longer _____


a. rare; valuable.


b. valuable; rare.


c. socially complex; rare.


d. valuable; causally ambiguous.


Answer: valuable; rare.


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Strategic Management Chapter 3

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