The environmental segments that make up the general environment typically will NOT include
a. demographic factors.
b. sociocultural factors.
c. substitute products or services.
d. technological factors.
Answer: substitute products or services.
Management Chapter | Multiple Choice | Questions and Answers | Test Bank
a. demographic factors.
b. sociocultural factors.
c. substitute products or services.
d. technological factors.
Answer: substitute products or services.