The large amount of advertising by firms such as Procter & Gamble and Colgate-Palmolive is an example of what kind of barrier to entry?

The large amount of advertising by firms such as Procter & Gamble and Colgate-Palmolive is an example of what kind of barrier to entry?


a. access to distribution channels


b. capital requirements


c. economies of scale


d. product differentiation


Answer: product differentiation


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