Which of the following is NOT an activity used in the external environmental analysis process?
a. scanning
b. decrypting
c. monitoring
d. assessing
Answer: decrypting
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Strategic Management Chapter 2
- ____ are the source of a firm's _____ , which are the source of the firm's _____.
- Value consists of
- Which of the following is NOT a component of internal analysis leading to competitive advantage?
- The key to achieving competitiveness, earning above-average returns, and remaining ahead of competitors in the long run is to manage current core competencies
- The proper matching of what a firm can do with what it might do
- Internal analysis enables a firm to determine what the firm
- Which of the following is NOT a factor affecting sustainability of a competitive advantage?
- Which of the following is NOT required for a firm to achieve strategic competitiveness and earn above-average returns from its core competencies?
- It is increasingly difficult for a firm to develop and sustain a competitive advantage because of the effects of globalization and
- All competitive advantages have
- Counterfeiting goods and exporting them from China is
- After Amazon lowered the price on Kindle e-readers, Sony eventually lowered the price on its Reader. Sony needed to do this because
- The Department of Defense buys aircraft from U.S. companies for national security reasons. This is an example of a _____ barrier to entry.
- The communications industry is broadly defined as encompassing all of the following EXCEPT
- New Jersey and New York have the highest state taxes in the United States. They also have high ratios of people moving out compared to people moving into the state. This impacts the _____ aspect of demographic analysis.
- The U.S. Hispanic market is the third-largest "Latin American" economy behind Brazil and Mexico. This impacts the _____ aspect of demographic segment analysis.
- Which of the following intelligence-gathering techniques is most likely to be legal and ethical?
- Which of the following represents a competitive intelligence practice that is both legal and ethical?
- Competitor intelligence could ethically come from all of the following EXCEPT
- All of the following are ethical sources of data for external analysis EXCEPT
- Clarissa is a sales representative for a large pharmaceutical firm. While calling on one of her major clients, the purchasing director of a hospital, the client told her confidential information that a sales representative from a competing firm had passed on to him. The information completely contradicts Clarissa's firm's understanding of the competitor's business strategy, and would allow Clarissa's employer to gain many of the competitor's clients. What ethical implications may result from this situation?
- A competitor analysis includes all of the following about competitors EXCEPT
- Once a firm has determined its competitors' future objectives, current strategy, assumptions, and strengths and weaknesses, its next step is to develop
- Competitor intelligence is
- Which of the following pairs of companies would be least likely to be examined together as part of competitive analysis?