"Quality Is Free," meaning that the costs of poor quality have been understated, is the work of:

"Quality Is Free," meaning that the costs of poor quality have been understated, is the work of:



A) W. Edwards Deming.
B) Joseph M. Juran.
C) Philip B. Crosby.
D) Crosby, Stills, and Nash.
E) Armand Feigenbaum.


Answer: C


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