The Publicis Groupe uses the digital technology from its digital business to enhance the advertising products in its advertising group. This sharing of activities is characteristic of the _____ diversification strategy.

The Publicis Groupe uses the digital technology from its digital business to enhance the advertising products in its advertising group. This sharing of activities is characteristic of the _____ diversification strategy.


a. related constrained


b. related linked


c. unrelated


d. dominant


Answer: related constrained


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