Which of the following is not a sound guideline for designing a reward and incentive system that helps promote good strategy execution?
A. The reward system must be administered with scrupulous objectivity and fairness.
B. The payoff for meeting or beating performance targets must be a major, not minor, piece of the total compensation package.
C. The incentive plan should extend to all managers and all employees, not just top management.
D. Ways must be found to reward deserving non-performers who, for some reason, do not fare well under the incentive system.
E. Make sure that the performance targets each individual or team is expected to achieve involve outcomes that the individual or team can personally affect.
Answer: D