Calculating competitive strength ratings for a company and its rivals using the industry's most telling measures of competitive strength or weakness:
A. is a way of determining which competitor has the highest overall competitive advantage in the marketplace and which competitor is faced with the lowest overall competitive disadvantage.
B. is the most reliable indicator of which industry member has the highest overall product quality.
C. is a powerful way of revealing which competitors are in the best and worst strategic groups.
D. is the most reliable indicator of which industry member has the lowest overall costs and is the low-cost leader.
E. pinpoints which industry rivals are most insulated from the industry's driving forces.
Answer: is a way of determining which competitor has the highest overall competitive advantage in the marketplace and which competitor is faced with the lowest overall competitive disadvantage.